I don't know about you but when it comes to great packaging (no matter what the item is) i am all over it. whether i will ever use the product or maybe i want it to sit on my shelf and look pretty, i have to have it...i came across this on TheCoolHunter and i fell in love. Why can't everything have fun packaging? When i worked for Target we made sure to have the best packaging so the customer is always happy. colorful packaging = happiness.