reason no. 2
It brings back that early-in-the-relationship rush
Unless you’re in the throes of just-met bliss, men (OK, women too) tend to let romantic gestures fall by the wayside. Even if you used to be that guy who waited outside your girlfriend’s bedroom window holding a boom box over your head to show your love, chances are your idea of romance has backslid since then. So, for all those men out there whose most romantic gesture in recent history has been to let her commandeer the remote, Valentine’s Day serves as a wake-up call. It’s a reason for men to remind us why we fell in love with them in the first place.
#'s 1, 3 and 4 are good too.